Why We're Building an Affordable Subtitle Tool
In Hong Kong, manual subtitle creation typically costs HK$3-5 per minute of video. A 10-minute video costs HK$30-50, which adds up quickly for independent creators.
We believe AI technology should make subtitle creation affordable for everyone.
Our Plan Structure
Free Plan
5 minutes per month, completely free — enough for short videos or trying out our service. New users also get a 5-minute welcome bonus, valid for 30 days.
Paid Plans
We offer four paid tiers:
| Plan | Monthly | Minutes / month | Annual |
|---|---|---|---|
| Lite | HK$45/mo | 30 minutes | HK$500 |
| Basic | HK$72/mo | 90 minutes | HK$696 |
| Pro | HK$115/mo | 180 minutes | HK$1,032 |
| Premium | HK$288/mo | 600 minutes | HK$2,580 |
Annual billing saves up to 25%, and the full year's minutes are granted upfront — no waiting for a monthly reset.
- AI speech-to-text
- AI smart proofreading
- Multi-language translation
- AI dubbing
- Text-to-speech and text-to-video
- SRT / VTT / Final Cut Pro / TXT export
- Online real-time editor
Paid plans also unlock unlimited text-to-speech generation, a permanent voice clone, and an exclusive referral code.
What Your Minutes Cover
Your minutes are a shared balance, usable for video transcription, AI dubbing, text-to-speech, and text-to-video.
Translation costs no minutes — transcribe once, translate into as many languages as you like, free.
Cost Comparison with Manual Subtitles
For example, processing 90 minutes of video per month:
- Manual subtitles: HK$270-450 (at HK$3-5/minute)
- Hey Subtitle Basic: HK$72/month
Hey Subtitle cuts subtitle costs by roughly 70-85%, and finishes in minutes rather than days.
How Billing Works
Our billing is fully transparent:
- Transcription is charged by audio length, rounded up to the whole minute
- Text-to-speech and AI dubbing are charged by generated audio length, rounded up to 0.1 minute
- Translation is free and costs no minutes
- Monthly plans reset each month; annual plans grant the full year's minutes upfront, valid for 12 months
- No hidden fees
Get Started
No credit card needed for the free plan — sign up and start right away. Upgrade when you're ready, cancel anytime.